Was this an issue? — 1 Comment

  1. Horsemeat in branded frozen food made with beef (lasagne, burgers, etc.) was a huge scandal in Britain earlier this year. This sign is a jokey riff on the headlines.

    Not that eating horse is dangerous or anything. But it showed up the lack of control that the big food corporations had over their suppliers. The front-line meat buyers in eastern Europe bought cheap horsemeat, minced it, and passed it along the supply chain as beef.

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